Blog
Get ready to delve deep into the latest Apple Search Ads benchmarks and life hacks that will help your Apple Search Ads campaigns rise to new heights in 2024.
Blog
We dive into some of the highlights from a recent webinar featuring industry experts — Adam Landis, Head of Growth at Branch, and David Philippson, Co-founder and CEO at Dataseat (now part of the Verve Group) — to get to the bottom of what’s really going on with SKAdNetwork (SKAN) and Google Privacy Sandbox, and how marketers should be preparing for the future of privacy and measurement.
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Get ready for WWDC 2024! Discover our predictions on Apple's upcoming announcements, including SKAN 5, Privacy Manifest, Vision Pro, and AI integration
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For highly regulated industries like healthcare, ensuring the security and privacy of user data is non-negotiable. Branch’s pioneering Advanced Compliance solution enables healthcare companies to drive mobile growth while building trust and fulfilling compliance goals.
Blog
Enterprise-grade mobile attribution is no longer a luxury; it's a necessity for large businesses navigating the complex landscape of mobile marketing. In the context of large enterprises, the complexity of marketing campaigns, the scale of data needed, and the nuances of privacy compliance make mobile attribution challenging yet indispensable.
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Forward-thinking healthcare organizations are leveraging Branch’s mobile linking and measurement solutions to unlock new opportunities for improved customer experiences and operational efficiencies while driving compliance.
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Upon completing the Journeys setup in your Branch Dashboard, you might wonder, “How can I be sure my banners look good to users and function properly once I launch them?” Good news: Branch has you covered with multiple methods to thoroughly test your banners before a full-fledged launch.
Blog
Dive into the latest insights from data.ai to uncover 2024’s finance mobile app trends, including growth drivers and patterns likely to shape the future of the industry.
